Pazaz Digital · for Red61 venues, festivals and promoters

All your ticketing data in one place. Everything else built on it.

Pazaz connects Red61 to your website, email and marketing tools, keeps it all in one managed data store, and gives you dashboards, a single view of every customer, and the tools to act on it. Red61 stays your ticketing system. You never have to touch its API.

Build your package See packages and prices
Works alongside Red61, not instead of it Your data, held separately and exportable Hosted, monitored and supported by Pazaz
How it fits

One data layer between Red61 and everything you run

We bring your data together first. Once it is in one place, dashboards, campaigns, checkout and apps become straightforward to add.

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YOUR SOURCES PAZAZ DATA LAYER SERVICES Red61 ticketing system Website analytics Email platform Ad platforms Other feeds events, offers, sales new customers, bookings visits, conversions subscribers, opens spend, results weather and more Pazaz data layer Your data store separate and exportable Identity matching one record per person Modern API no SOAP work for you Hosted and run by Pazaz read through the API Dashboards CRM and email Website and checkout Chatbot and AI feeds Ticket agent API Apps, screens, portals sign-ups, bookings, chat and campaign results flow back in
Red61 syncs both ways with your data layer: events, offers and sales come in, and new customers and bookings go back. Every service reads from the same data, and what each one captures feeds the dashboards and the single view of each customer.
Services

What we provide

Every client starts with the data foundation. Everything else is a module you add when you need it, and we can build services around your own setup. Select any service for the detail.

Packages

Three retainers, priced by what you use

Each package includes hosting, monitoring, backups and support. Choose your modules within the package, and add more at any time.

Scroll sideways to see all three packages.

Usage-based fees

Pay more only when you use more

Email, chatbot and hosting costs grow with use, so they are charged monthly in bands on top of your package.

Build your package

Choose what you need and see the price

An example package is selected to start. Change anything and the totals update.

1

Choose a package

2

Add modules

3

Set your usage

4

Choose how to pay

How it works

Your data stays yours

You control your data

Each client's data is held separately. You remain the Data Controller and Pazaz acts as your Processor under a data processing agreement.

Export at any time

You can export the data you own whenever you need it.

Licensed software

Pazaz owns the dashboards, CMS and other software, and licenses them to you while your service is with us.

Fully managed

Hosting, monitoring, backups, updates and support are part of every package. Bespoke work is quoted separately.

What you get

    Who it's for

    Pricing